Our Story
Born from a love of flowers
"Every bloom tells a story. We are simply the ones who help you tell yours."
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Years Open
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Bouquets Made
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Weddings
Our Story
"Every bloom tells a story. We are simply the ones who help you tell yours."
The Beginning
Bloom & Botanica was born in 2018 from a simple passion: the conviction that flowers should be more than decoration — they should be an experience. Our founder, Isabelle Moreau, began at a local weekend market with a handful of garden roses and a table she borrowed from her grandmother.
Word spread quickly. By the following spring, she had opened her first studio in the heart of the Old Quarter, bringing together a team of florists who shared her obsession with quality, seasonality, and the quiet power of a beautifully arranged bloom.
Today, Bloom & Botanica works with over forty local farms, employs twelve artisan florists, and has created flowers for some of the most memorable moments in our customers' lives — from intimate birthday bouquets to grand wedding installations.
Isabelle Moreau Founder & Head Florist
What We Believe
Every stem we use is sustainably sourced. We work exclusively with growers who practice responsible farming, eliminate pesticide use, and prioritize soil health. Our packaging is fully recycled and biodegradable.
Each arrangement is hand-composed by one of our trained florists — never rushed, never templated. We believe flowers deserve the same care as any fine art. Every bouquet is a small masterpiece.
We source from local farms whenever possible, keeping money in our community and reducing our carbon footprint. Many of our growers have been partners since our very first market stall.
We only use what's in season. This means fresher flowers, better prices, and arrangements that connect you to the rhythm of the natural world — not a manufactured year-round monotony.
We receive deliveries from our farms at 5am every morning. Nothing sits for more than 24 hours. If it isn't fresh enough to give to your closest friend, it doesn't leave our studio.
If your flowers don't last at least 7 days with proper care, we'll replace them — no questions asked. This isn't a policy. It's a promise that comes with every bouquet we make.
The Hands Behind the Blooms
Isabelle Moreau
Founder & Head Florist
With 15 years of floral design experience across Paris, Tokyo, and New York, Isabelle brings an international perspective to local blooms.
Clara Chen
Senior Florist & Events Lead
Clara specialises in large-scale event installations and wedding florals. Her architectural approach transforms spaces into living gardens.
Marcus Webb
Botanist & Sourcing Director
Marcus manages our farm partnerships and ensures every stem meets our sustainability and freshness standards. He knows every grower by name.
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Get in Touch
Whether you're planning a wedding, a corporate event, or just want to send someone you love a beautiful bouquet — we'd love to hear from you.
42 Garden Lane, Old Quarter
City Centre, ZC 10401
Monday – Friday: 8am – 7pm
Saturday: 9am – 5pm · Sunday: Closed